Monday, December 19, 2005

The art of consumption Jungle Night....straight from the den
Roses @Moet Chandon Winery @ Yarray Valley Victoria, Australia.

Translating the intanglibles to the tanglibles.
Behaviour association,Cultural conventions, pattern recognition, creating desire.

"We have a slogan around here: we try to put our music in the path of what people do everyday." Mannheim Steamroller (one of the biggest record selling CD of Xmas).
Rather than place their product where thousands of competing choices gather, they strategically focus their attention on consumer behaviour.

Monday, December 05, 2005

A narrative of memories

We look through the eyes of the world based on our own little stories, woven with our own personal truths and saturated with a drug called emotion.
Reliant on our recollections, and also re-experiencing them.
The most wonderful experiences are the best stories strung together by the threads of constrasting emotions.
To tell a story, to remember the feeling, to thrust upon the world the volatility of it all.